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Книга ISBN13 9780470619834 - The Nonprofit Marketing Guide. High-Impact, Low-Cost Ways to Build Support for Your Good Cause (Katya Andresen) в магазинах, библиотеках и электронных библиотеках с он-лайн чтением

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Название: The Nonprofit Marketing Guide. High-Impact, Low-Cost Ways to Build Support for Your Good Cause
A nonprofit's real-world survival guide and nitty-gritty how-to handbook This down-to-earth book shows how to hack through the bewildering jungle of marketing options and miles-long to-do lists to clear a marketing path that's right for your organization, no matter how understaffed or underfunded. You'll see how to shape a marketing program that starts from where you are now and grows with your organization, using smart and savvy communications techniques, both offline and online. Combining big-picture management and strategic decision-making with reader-friendly tips for implementing a marketing program day in and day out, this book provides a simple yet powerful framework for building support for your organization's mission and programs. Includes cost-effective strategies and proven tactics for nonprofits An ideal resource for thriving during challenging times Fast, friendly, and realistic advice to help you navigate the day-by-day demands of any nonprofit Written by one of the leading sources of how-to info and can-do inspiration for small and medium-sized nonprofit organizations, Kivi Leroux Miller is,among other things, a communication consultant and trainer, and president of EcoScribe Communications and Nonprofit Marketing Guide.com.
Авторы: Katya Andresen
Издательство: John Wiley & Sons Limited
Год: 0
Местонахождение: LitRes.ru
ISBN: 9780470619834


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10 января 2015 года: Запуск базы ISBN10 и ISBN13

Запущена база данных ISBN и технический каталог кодов.