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Книга ISBN13 9781118103524 - Brand Against the Machine: How to Build Your Brand, Cut Through the Marketing Noise, and Stand Out from the Competition (John Morgan) в магазинах, библиотеках и электронных библиотеках с он-лайн чтением
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Интернет-магазиныНазвание: Brand Against the Machine: How to Build Your Brand, Cut Through the Marketing Noise, and Stand Out from the Competition
The machine blasts messages at the world and it does not care who you are or what you have to say or whether its message is relevant to you at all. The machine is a moron. You, however, are not. Which is why your brand needs to rage against the traditional forces of advertising. You must engage your audience and win their business by giving more and selling less. Yours must be a Brand Against the Machine. Brand Against the Machine offers proven and actionable steps for companies and entrepreneurs to increase their visibility and credibility, and create an indispensable brand that consumers can relate to, creating lifelong customers. Discover the aspirational currency that makes your brand one that people want to be or want to be friends with. Learn how to be real with your audience and make strategic associations to establish credibility. Brand Against the Machine will help you stand out, get noticed, and be remembered. Brand Against the Machine offers a blueprint for your...
Авторы: John Morgan
Издательство: John Wiley and Sons, Ltd
Год: 2012
Местонахождение: OZON.ru
ISBN: 978-1-118-10352-4
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10 января 2015 года: Запуск базы ISBN10 и ISBN13Запущена база данных ISBN и технический каталог кодов.
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