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Книга ISBN13 9783843387446 - Assessing Foreign Business Environment and its Uncontrollable Elements (Shakeel Ahmed and Muhammad Imtiaz) в магазинах, библиотеках и электронных библиотеках с он-лайн чтением

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Название: Assessing Foreign Business Environment and its Uncontrollable Elements
Globalization is no more a new phenomenon now. In general economic context, it refers to minimizing and/or removing the trade barriers between countries in order to facilitate the flow of products, services, capital and labor. The recognition and fame of this concept has encouraged companies with some resources and willingness to demonstrate their tendency to internationalize themselves at some point of their life cycles. Companies that are looking to enter and operate in foreign markets need to assess the foreign business environment of each target market in terms of its uncontrollable elements that may pose both potential risk as well as opportunities. This assessment is important to plan and adapt marketing programs for each market accordingly and also to avoid failure and future loss. In this research book an attempt has been made to highlight the significance of uncontrollable elements of a foreign market. An assessment of the uncontrollable elements of Swedish market has been...
Авторы: Shakeel Ahmed and Muhammad Imtiaz
Издательство: LAP Lambert Academic Publishing
Год: 2011
Местонахождение: OZON.ru
ISBN: 9783843387446


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10 января 2015 года: Запуск базы ISBN10 и ISBN13

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