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Книга ISBN13 9783844397277 - The Role Of Information Technology In The Innovation Process (Basel Khashab) в магазинах, библиотеках и электронных библиотеках с он-лайн чтением

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Название: The Role Of Information Technology In The Innovation Process
With increasing globalisation of the banking industry and continuing change of customer's preferences,banks are facing more and more intensive competition.It is critically importance to provide new innovative services, products and processes to adapt to the change in customers'needs.The aim of this research was to identify the role of IT in supporting the innovation in private banks in Syria that play significant role in the quickly growing Syrian economy.A survey targeted at IT managers and their assistants was conducted in seven private banks,which were chosen from all private banks in Syria.Overall 52 completed questionnaires were received and statistically analysed with SPSS(Statistical Packages for Social Science)software.The results show that there is a significant positive correlation between the IT and the innovation process at private banks in Syria.Moreover, it was found that IT used in these banks plays a significant positive role in supporting the...
Авторы: Basel Khashab
Издательство: LAP Lambert Academic Publishing
Год: 2011
Местонахождение: OZON.ru
ISBN: 9783844397277


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