Картотека книг

предварительная версия
Картотека книг » Поиск по коду » Книги с ISBN13 9783846521519

Книга ISBN13 9783846521519 - Functional canned foods (Agoston Temesi,Peter Biacs and Viktoria Szente) в магазинах, библиотеках и электронных библиотеках с он-лайн чтением

Информация о местонахождении книг с указанным кодом ISBN. (Найти нужный код ISBN10 или ISBN13 можно в техническом каталоге кодов.)

На странице указаны адреса интернет-магазинов и библиотек (обычных) в которых есть книга с данным кодом.

Где купить эту книгу?

Интернет-магазины

Название: Functional canned foods
The market of functional foods is developing dynamically in the world and in Hungary, too. However, while dairy industry and baker industry have launched several successful products on the market, the functional development of canned food industrial products is still only an opportunity. The overall objective of our research was to contribute to the improvement of canned food industrial products based on consumers’ needs by providing information for elements of a potential marketing strategy. This book gives a complex marketing research about the topic. Several types of market research tools were applied such as focus groups, means-end chain analysis and a big sample in-home survey in Hungary. The research tries to give practical advices for industrial innovators with marketing attitudes above all. However, some theoretical deficiencies were found so a part of the research tries to give answers supporting the theoretical side of the topic as well.
Авторы: Agoston Temesi,Peter Biacs and Viktoria Szente
Издательство: LAP Lambert Academic Publishing
Год: 2011
Местонахождение: OZON.ru
ISBN: 9783846521519


Поиск по сайту


Новости

10 января 2015 года: Запуск базы ISBN10 и ISBN13

Запущена база данных ISBN и технический каталог кодов.